@inproceedings{, author = {Baecker, Julius and Engert, Martin and Pfaff, Matthias and Krcmar, Helmut}, title = {{Business Strategies for Data Monetization: Deriving Insights from Practice}}, booktitle = {15th International Conference on Wirtschaftsinformatik}, year = {2020}, month = mar, location = {Potsdam, Germany}, doi = {https://doi.org/10.30844/wi_2020_j3-baecker}, url = {https://library.gito.de/oa_wi2020-j3.html}, }