Webinar Prompt Engineering – Effective AI communication for SMEs

Webinar

Prompt Engineering – Effective AI communication for SMEs

Effective AI communication starts with the right prompt. This webinar systematically teaches you the principles and techniques of prompt engineering for optimal results with LLMs. Dr. Jannik Fischbach, Postdoctoral Researcher, shows you how structured and effective prompts can significantly improve the quality of AI outputs. He will show you proven techniques, basics, common pitfalls, and give you concrete tips for achieving efficient AI use through better prompts.

What you can expect in the webinar:

  • What is prompt engineering and why is it crucial for AI success?
  • Recognizing the basic approaches: zero-shot and few-shot prompting
  • Chain-of-thought: step-by-step reasoning for complex tasks
  • Basic components of effective prompt design
  • Best practices: tips + industry-specific application examples (marketing, technology, HR)
  • Risks and challenges
  • Q&A

Registration

Register now for the training – free of charge!

Register now

 

Date

25.09.2025, 14:00 - 15:00 h


Location

Online


Language

German


Participation fee

Free of charge

Target group

Decision-makers and specialists in small and medium-sized enterprises (SMEs) who want to learn in a practical way how to use AI in their companies, optimize processes, and develop new business models.


Organizer

Bavarian Chamber of Industry and Commerce (BIHK) e. V.

 Jannik Fischbach

Your contact

Jannik Fischbach

+49 89 3603522 455
fischbach@fortiss.org